Material 03.10.2019

Social media plan

The following handout is meant to be used as a part of youth worker training when discussing social media usage in organisations. Often social media use in youth work settings is still very fragmented and lacks a clear strategy. This handout is meant to aid organisations develop a more goal-oriented approach.

The visualisation outlines the different aspects to be considered. Additionally there are two example sheets, one guiding the framework of the plan, the other for making a detailed schedule. In our national trainings we provide these sheets online as blank worksheets; you may want to adapt your own.

Social media plan

These training materials have been developed as part of the ‘Digital Youth Work’ project, a strategic partnership between 7 organisations across Europe, to build the capacity of the youth work sector to deliver high quality youth work in a digital age.

The resources from all partners are available at